For decades, Nike’s iconic Jordan brand has been making an incredible impact on culture, sports and marketing. The brand’s highly engaged, passionate social audiences – totaling tens of millions of people every week – are inspired to #TakeFlight in the brand’s innovative sneakers and apparel. We’re tasked with implementing a comprehensive global program that includes strategy, content creation, media buying, and community management.
”We chose Laundry Service not just for their expertise, but the culture and passion,” said Harshal Sisodia, Global Digital Director at Jordan. “Given the evolution of the space, it was critical that our social team could handle content creation and paid media under one roof, in real time, 24/7.”